Best Offer
Bidvertiser - PPC Search Engine
BidVertiser ReviewVisit BidVertiser
Our Choice List
Our Choice List
Free Advertising

Search, mobile and display advertising spend soars to $26 billion

Apr 18, 2011
Analysts say advertising's survived the credit crunch's worst, and search, mobile and display advertising spends are soaring - making online advertising worth an estimated $26 billion a year stateside. 

A report released by the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers has shown that online ad spends reached a record high of $26 billion in 2010 - a 15 per cent growth on 2009's yearly total. 

The figures are so impressive, that IAB official Sherrill Mane has said advertising's now seems to be moving from under the shadow of the economic downturn to return impressive quarterly and yearly revenue growth. 

"We are probably out of the woods when it comes to the impact of the great recession," Mane told the New York Times.

The report revealed that search advertising remains king of the online ad spend, with marketers spending $12 billion on search advertising last year to make search the most popular online ad format of 2010. 

Not to be easily outdone, display advertising exhibited a stellar 24 per cent yearly budget growth - with advertisers spending $10 billion on videos, banners, sponsorships and rich media adverts in 2010. 

The analysts also indicated mobile advertising looks to be the next biggest growth area in online adverts, with experts predicting some $550 to $650 million will be spent on delivering search and display ads to tablets and smart phones in 2011.

The report also attributed the growth in online advertising revenues to an increase in digital advertising budgets in the health, pharmaceutical and travel and leisure industries. 

However, number crunchers have noted that the big ad spend isn't just happening stateside. 

Analysts recently revealed the internet claims 25 per cent of all UK ad spending, with online display adverts and social media advertising being credited for having triggered a resurgence in Britain's advertising industry. 


Review Search


PPC Advertising News

Mar 15, 2013
Social media has grown up

A new study has declared that social networks are no longer in their infancy and have graduated to a new phase of development.

Nov 16, 2012
Online technology to be looked at by the OFT

The Office of Fair Trading is set to examine how companies monitor the online habits and actions of shoppers.

News archive>>>

PPC Advertising Articles

Pay Per Click Advertising Foreword.
Pay Per Click search engine advertising today is the most effective tool for advertisers who want to involve new real clients, to increase a client base and raise company sales.

PPC Search Engine Advertising Basics.
Basic knowlege about PPC. Keywords and Ad structure, bidding strategy and targeting.

Keywords Selection for PPC Campaign.
Selection of keywords is very important part of creating Pay Per Click advertising campaign.
Our Choice   Our Choice
It is PPC Search Engines list which we have chosen as the best on set of parameters. In this list you can find only approved and authoritative companies with excellent quality of service.
PPC Bonus   PPC Bonus Offers
It is regularly updated list of bonus offers which help you to receive free bonuses for advertising your business. PPC Search Engines in this directory are sorted by quality of bonus offer.
Copyright © 2009-2014 - All rights reserved.